Tentative FailCon Agenda

Currently Accepting Speaker Submissions at cep[at]rfop[dot]biz

Below is the schedule for our SNAP Summit 2009. Click here to jump to the demos.

Times Main Stage
Morning Sessions.
8:00 Doors Open
9:30

Failure: Quite the Laughing Matter

  • Speaker TBA

One of the first things any entrepreneur must learn to deal with is failure, yet there seems to be a dearth of conferences focusing on the topic. Join us as we kick off the day with a humorous look at past and potential failures, and recognize that a few miss steps are not the end of the world.

9:45

Personal Fail and Recovery Story

  • Speaker TBA

A leading online founder discusses their early struggles and failures, and how it helped them find success.

10:00

Topic TBA

  • Lane Becker and Thor Muller; Founders, GetSatisfaction

Description Forthcoming

10:30

Fail Early, Fail Often.

  • Speaker TBA

We all know the adage "Launch early, launch often," but really that just means "Fail early, fail often": know quickly when something won't work, and know how to get back on track just as fast. Come by to hear some quick tricks and tips on how to do this in a cheap and effective manner.

10:45

Fail Story

  • Speaker TBA

We're looking for highly successful entrepreneurs to share the stories and variables behind their past failures with brief 12min anecdotes. Know someone?

11:00

BREAK

11:30

Making and Breaking a Bad Product

  • Speaker TBA

So you've put together a wonderful team, have found a problem to solve, have researched the competition, and have built your product. Now you watch as your online reputation teeters and collapses, your product is taken off the shelves, and your graphs are all headed dangerously downward. With your brand name in the community dump, how do you recover an internally great company? What steps can be taken to improve product, image, and sales as quickly as possible?

12:00

VC Secrets: Handling Failures

  • MODERATOR: Larry Chiang
  • Panelists TBA

As entrepreneurs, you’ve bankrupted one company at most. On the other side of the table, VCs on boards close companies with regularity. Lets learn from OPP (Other People’s Pain) and gather up strategies when your start-up ship is taking on water. The moderator of the panel, Larry Chiang, has teetered on bankruptcy a half dozen times since starting UCMS.com out of his dorm room..

12:45

LUNCH

Afternoon
2:00

Short Failure Story

  • Speaker TBA

We're looking for highly successful entrepreneurs to share the stories and variables behind their past failures with brief 12min anecdotes. Know someone?

2:15

The Ups and Downs of the Social Web

  • Mark Pincus; CEO, Zynga

Description ForthComing

2:45

How NOT To Build a Social Application

  • MODERATOR: TBA
  • Vinay Mahagaokar; Director of Product, RockYou
  • Kevin Barenblat; CEO and Founder, Context Optional
  • Kavin Stewart; CEO, LOLapps
  • Chris Cunningham; CEO, Appssavvy
3:30

BREAK

4:00

Social Web Branding Failure

  • Speaker TBA

Still seeking a speaker to talk about how brands handle social media poorly. Ideas?

4:30

Marketing Gone Wrong

  • Speaker TBA

Description forthcoming, once speaker has been determined.

5:00

Learning to Let Go

  • Julie Wainwright; Founder, SmartNow.com (former CEO of pets.com)

Even companies with years of success, millions of dollars, and dozens of investors can and do fail. So how do you tie up all the loose ends, spread out the leftovers, and shut the door with the minimum amount of hurt feelings, burned bridges, and pride? How do you start over when everything comes crashing down? Join Julie Wainwright, previously CEO of pets.com, as she discuss what happened and how she - eventually - brushed herself off and moved on.

5:30

Closing Remarks


Demos

Times Demos
10:30-11:00

Demos

  • 10:30 -
  • 10:45 -
10:00-12:00

Demos

  • 10:00 -
  • 10:15 -
  • 10:30 -
  • 10:45 -
  • 11:00 -
  • 11:15 -
  • 11:30 -
  • ll:45 -